Print is Not Dead
Screen time has increased quite a bit over the last decade, and as a result of the COVID-19 pandemic in 2020 with more people staying at home, screen time increased all the more rapidly. With this in mind, you may think print marketing and advertising is dead. However, that could not be further from the […]
What is Pay-Per-Click?
In our webinar “Grow & Engage: Using Pay-Per-Click and Social Media Ads to Reach Your Audience”, we discussed pay-per-click and social media ads as options to use to grow and engage your audience. Read on to learn what pay-per-click is, how it works, when you would use it, and more! Pay-per-click, or PPC, is an […]
Content Strategy: Taking the Difficulty Out of Planning Your Words
In the past, we’ve shared the importance of having a plan in place when it comes to your marketing efforts. When you have a marketing plan, your entire team knows where you want to go and the steps you’ll take to get there. Plus, you’re more intentional with your efforts and you’re able to scale […]